Stadia Launch: Holiday

 

So we’ve made a beautifully absurd launch video for Stadia’s debut, but now it’s the holiday season. Time to lean into the gift of gaming because this year there’s a whole new way to play games to ask for.

Featuring Reggie Watts and some other familiar Stadia friends, this film framed Stadia as the perfect (totally self gift-able) gift. Throw in a little trip-hop Nutcracker remix and you’ve got gaming holiday magic.

CDs: Josh Smutko and Raul Montes

ACDs: Ernesto Campabadal and Tiffany Lam

magic zappy fingers

Infinite snow globe zooms, clones inside of gift boxes, and magic zappy fingers that bring games to any screen helped tie the language and visuals of the launch spot to this holiday special.

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